“Marketing is the Art of telling the right story
— and the Science of turning it into sales”
MarionZoé
Pierre Soulages | Peinture 60 x 73 cm, 14 mars 1974
You’re visible, but not profitable?
You’ve invested time (and money) into your website, Instagram, your portfolio, maybe even a PR agency — but the sales aren’t following.
You’re unsure if you’re reaching the right audience,
or how to convert visibility into buyers.
It’s not your art.
It’s your growth strategy.
Whether you’re exhibiting, launching a new collection, or combining online and offline visibility,
I’ll help you build a marketing strategy that works
— for your brand, your audience, and your goals.
You don’t need to shout louder.
You need to speak clearer.
With the right strategy, your work can speak for itself — to the right people, in the right way.
I help designers and artists clarify their positioning, optimize their presence, and turn attention into sales.
What you get:
Clarify
your message
We begin by mapping your brand’s internal and external landscape — from your market position to audience expectations — to (re)define a message that’s sharp, compelling, and aligned with your goals.
This narrative becomes your strategic anchor.
Refine
your presence
Together, we identify which communication channels matter most — and why.
We prioritize what to build, what to pause, and what to say (and to whom) to create a presence that feels intentional and effective.
Build
a strategy that sells
With a growth marketing approach, we activate the right levers across touchpoints to boost engagement, visibility, and conversions — with a clear plan designed to turn interest into sales.
Not sure where to begin?
CLIENT STORIES
Recent Collaborations
Transforming Vision into Presence
with ALRATITOstudio
A full digital transformation for Nadia Guitteau’s gallery between L.A. and Mexico City. Together, we rebuilt ALRATITOstudio’s online presence from the ground up — optimizing user experience, showcasing 30+ artists, and setting the stage for global visibility.
Now lightning-fast, mobile-first, and powered by smart analytics — the new site turns artistic vision into strategic impact.
“Marion Zoé understood my vision instantly and brought it to life beautifully. She made the whole experience feel easy and inspired.” — Nadia Guitteau, founder of ALRATITOstudio
Amplifying Presence Across Borders
with Marion Friedmann Gallery
Optimized digital channels & live tools to scale visibility and drive collector engagement
From London to Mexico City, this collaboration with Marion Friedmann Gallery focused on elevating communication strategy and reinforcing visibility where it matters most.
What we delivered
• Optimized social media & newsletter for consistent brand communication
• Curated tools for in-person shows: QR codes, sales workflows
• On-the-ground support: sales, inquiries & collector engagement
The result? A streamlined digital presence, deeper audience connection, and tangible outcomes across physical and digital channels.
From Visions to Launch — A New Art Space for CDMX Art Week
Factoría de Nada, Mexico City
Strategy, social presence & live communication
In early 2025, three gallerists joined forces to open Factoría de Nada, a new art space unveiled just before Mexico City Art Week. I led the full communication and marketing launch — from brand identity to event execution.
We built everything from scratch:
• A distinct visual identity and Instagram presence
• Targeted invitations adapted for WhatsApp, email, and newsletters
• Live content, performance promotion, and audience engagement
• A flexible online catalog — updated in real time as artworks shifted
• Real-time visitor tracking and curated contact database
On-site, I handled artist tours and represented the galleries — building meaningful connections with new collectors and cultural players.
What makes these collaborations work?
I bring 10+ years of marketing experience in the fast-paced world of tech
— paired with a deep creative sensitivity and a lifelong passion for design and architecture —
to help creatives turn visibility into real connection (and sales).
Hi, I’m Marion Zoé
With 10+ years leading marketing strategies across three continents — and up to nine time zones — I’ve built teams, scaled brands, and launched campaigns in the fast-paced world of tech.
Now, I bring that expertise to what has always moved me: design and architecture.
Master’s in marketing from ISCOM (Paris), with a recent specialization in digital strategy, automation, data & AI from Kellogg (Chicago), educated at in Art History at the Sorbonne (Paris), and fluent in French, English, and Spanish (learning Portuguese),
I help creatives align their voice with their market — blending strategic clarity with artistic depth.
That’s my story — what’s yours?
Let’s make this simple.
1. Book your free audit
— We review your current visibility + growth strategy
2. Get your tailored mini-ebook
— 3 things to improve now
3. Decide if we’re a fit
— and start transforming your visibility into traction
Want to see what’s been on my mind lately?
I write about the quiet power of intentional marketing — and the lessons I keep learning.
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